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Restructuring of the Windward Islands Banana Industry - Windward Islands Background The Windward Islands have been a traditional supplier of bananas to the UK, and enjoy a preferential access quota to the European Market of 294,000 tonnes. But their market share has been seriously eroded as other suppliers have responded to the challenges of the single European Market by improving the quality of their product and the effectiveness of their market penetration. Agro-ecological and technical constraints have contributed to low productivity and poor fruit quality in the Windward Islands. But it has been recognised that institutional weakness, indebtedness, cash flow problems and failure to implement organisational and technical change have all compounded the industry's deficiencies. Following studies and extensive consultations which have highlighted these problems, the Directorate-General for Development in the European Commission agreed to provide managerial, financial and technical assistance for the restructuring of the Windward Islands banana industry. It has been recognised that the information systems of the banana growers' associations (BGA) and of WIBDECO "are in need of upgrading in order to provide better management and financial information"; and the technical assistance team therefore included the provision of services by a number of information specialists. MTL Consult supervised the information systems components of the project, which involved the introduction of new systems in the following areas:
Objectives Overall terms of reference for the team of information specialists were as follows:
Further Information For further information, see the website www.wibdeco.com. | |